What is one primary method for measuring systematic risk?

The beta coefficient analysis is a primary method for measuring systematic risk because it quantifies the sensitivity of an asset's returns relative to the overall market returns. Systematic risk, also known as market risk, cannot be eliminated through diversification and is inherently tied to the broader market movements.

The beta value indicates how much the price of a security is expected to rise or fall in relation to market changes. A beta greater than one suggests that the asset is more volatile than the market, while a beta less than one indicates it is less volatile. This measurement is essential for investors who want to assess the risk associated with an asset in the context of market fluctuations.

In contrast, other methods like standard deviation analysis provide insight into the total volatility of an asset, rather than specifically focusing on market-related risk. Net present value calculations and cost-benefit analyses are tools used for evaluating the profitability of projects or investments, but they do not specifically measure systematic risk.